Influence of personal managerial competencies on ensuring operational compliance with the requirements of U.S. digital logistics platforms: the case of Amazon Relay

Анотація

The development of digital logistics platforms in the USA increases the requirements for the operational compliance of participants in the transportation process. The Amazon Relay platform operates on the basis of regulated procedures, safety standards, and control over the implementation of transportation, which increases the importance of managerial competencies, since operational violations and deviations from standards are largely due to the level of training of managers of transport companies and dispatching services, and their insufficiency leads to increased risks, violations of regulations and a decrease in competitiveness. The purpose of the study is to determine the impact of personal managerial competencies of managers of transport and logistics companies on ensuring operational compliance with the requirements of digital logistics platforms in the USA, using the example of Amazon Relay, as well as to substantiate areas for improving the efficiency of transportation management. Methods. The study used a systematic approach, methods of logical generalization, comparative analysis, structuring and modeling. Elements of process analysis were used to assess the compliance of operational actions with the platform's established requirements. The information basis was open regulations, analytical materials and practical recommendations on the functioning of digital logistics services. Results. It was established that the level of development of managerial competencies determines the ability of managers of transport companies and logistics operators to ensure compliance with booking procedures, flight execution, time control and documentary support. The relationship between the manager's competency characteristics and operational efficiency indicators was substantiated. Key competencies were identified, including analytical thinking, digital literacy, risk management skills and process coordination, which are considered as an integrated managerial competency for ensuring operational compliance in a digital logistics environment. A structural model of the influence of competencies on operational compliance levels on a digital platform was proposed. Conclusions. It has been proven that the development of managerial competencies contributes to increased operational compliance among shipping companies operating on the Amazon Relay platform, reduced violations of operational regulations and requirements of the digital platform, and optimized logistics processes. Directions for improving managerial activities to increase the efficiency of carriers on digital platforms are formulated.