Bank activities in the context of sustainable development

Abstract

Abstract. The relevance of the study is due to the need to analyze the results of the bank's activities, its financial indicators and their impact on achieving the Sustainable Development Goals. The purpose of the article is to scientifically substantiate the main areas of the bank's activity regarding the formation of resources and their allocation, indicators of its stability in order to maintain a high level of sustainability, effective risk control, ensuring stable profits, maintaining an optimal resource structure, and effective use of available assets. The research methodology is based on systemic and financial-analytical approaches: methods of systemic and comparative analysis were used to study the results of bank activities; methods of strategic analysis - to assess the bank's market positions; graphical and tabular methods - to summarize and visualize the results. Results. It was revealed that the activities of JSC "Ukrsibbank" are aimed at implementing four important areas of sustainable development: environmental responsibility and combating climate change, supporting youth, developing the business environment, promoting local initiatives in the regions, improving the ecosystem of territorial communities and providing prerequisites for the development of business and social projects. It is proven that a systematic approach to the formation of a product portfolio and services for different customer segments increases the competitiveness of the bank and contributes to the sustainable development of its financial services. The main trends in the development of JSC "Ukrsibbank" are identified, an assessment of the level of its financial stability, solvency and efficiency of resource use is provided, and potential risks and problematic aspects of the banking institution's activities are identified. Conclusions. It has been established that the comprehensive approach to forming the strategic development of JSC "Ukrsibbank" combines digital transformation, effective asset and liability management, development of a risk management system, strengthening capitalization, supporting SMEs, and implementing ESG principles, which forms the basis for creating and implementing a sustainable business model for the bank.