Formation of an organizational and economic platform for interaction between the enterprise and stakeholders

Abstract

Abstract: In modern conditions of enterprise functioning, characterized by high dynamism and increasing uncertainty of the external environment, in particular, in conditions of martial law, the problem of forming effective interaction between enterprises and key stakeholders is particularly relevant. The effectiveness of interaction largely depends on the ability to timely transform the existing relationships of the enterprise with certain stakeholders into stable, flexible and mutually beneficial forms of cooperation. The purpose of the article is to develop an organizational and economic platform for interaction between the enterprise and stakeholders, which ensures the coordination of their interests at the strategic, business and operational levels of management. The study uses the methods of system and structural and functional analysis, matrix method, analysis and synthesis, generalization and graphic modeling. An organizational and economic platform for interaction between the enterprise and stakeholders is proposed as an integrated multi-level system that combines analytical, strategic-target, organizational and institutional, economic, communication and coordination and monitoring and adaptive modules. The feasibility of using the interaction configuration matrix to determine the current and target positions of the enterprise in relations with stakeholders and to form a trajectory of transformation of their relationships depending on the changing operating conditions is substantiated. The use of the proposed platform will ensure coordination of goals, business initiatives, trajectories of relationship adjustment and real interaction of the enterprise with stakeholders in accordance with the dynamic conditions of the external environment and the features of building its internal structure. The practical significance of the results obtained lies in the possibility of using the proposed platform to increase the effectiveness of management decisions, reduce dependence on ineffective stakeholders and form strategically oriented partnership relations.