BAKALINSKYI, Oleksandr; MALITSKYI, Vitalii. Thematic analysis of definitions of the consumer value category in the context of the continuum of customer behavioral reactions: time to change the paradigm?. Current issues of economic sciences, [S. l.], n. 23, 2026. DOI: 10.5281/zenodo.21771714. Disponível em: http://a-economics.com.ua/index.php/home/article/view/1687. Acesso em: 21 sep. 2026.